Veterinary Formula Clinical Care Hypoallergenic Shampoo for Dogs and Cats is an effective and affordable cleanser that is scientifically formulated with gentle coconut-based cleansers and no harsh ingredients, dyes, or fragrances to avoid irritating sensitive skin. Ideal for dogs and cats with known allergies or sensitivity to fragrances or cleansing agents, the 16 oz. bottle of Hypoallergenic Shampoo contains Vitamin E, lactic acid, and allantoin that will help soothe and condition your pet’s skin and coat. Vitamin E helps boost dry, dull and lifeless hair coats. Lactic acid results in a superior lipid barrier and maintains moisture in the skin. Allantoin moisturizes to help relieve or prevent skin from becoming dry, itchy, scaly, rough, or irritated. The dog and cat shampoo is veterinarian-recommended, sulfate, paraben, dye, fragrance, and soap-free, and does contain any harsh chemicals or artificial fragrances. It is pH-balanced to be just right for your pet's skin. It’s essential to determine the cause of the underlying issue, so please consult your veterinarian if skin issues persist. We know that your dogs and cats are more than just pets - they are part of the family - Veterinary Formula Clinical Care develops premium products that pet parents can actually afford. Your pet will have a clean and shiny coat without any skin irritations, and you will notice that your pet’s sensitive skin is healthy and free of irritation – making you both happy and able to focus on more important things like treats, games, and snuggles.